GameSquare spent $5.1M on CryptoPunk #5577

The company stated that it aims to monetize the NFT through a so-called "NFT yield strategy." GameSquare plans to earn between 6% and 10% annual returns from CryptoPunks via "marketing activities, community building, and potential licensing opportunities, while continuing to expand its Web3 strategy through high-value, high-performance digital assets"

In addition to the iconic NFT, GameSquare also acquired $10M worth of ETH for its treasury, bringing the total to approximately $48M out of an authorized $250M

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